Longview , TX

Lollar's Jewelry has been a family business venture since 1977. Ever since our opening, we have continued to serve generations of families and community individuals for over 40 years. Pam and James Lollar are both Longview natives and strive to serve their community with renowned jewelry expertise and service. At Lollar's Jewelry, not only will you find luxurious designer jewelry collections, but our friendly staff and family will also greet you. You can trust our repair professionals to handle any old jewelry of yours with expert care in our jewelry repair shop. If you're on the search for the perfect diamond engagement ring suitable for your loved one, trust that our design team can make any dream a reality with custom design technology. While we strive to carry an assortment of classic styles and gemstones, there is something unique and special a custom designed gift represents to brighten the eyes.


1913 Judson Road, Longview, TX, 75605 (903) 295 8677
  • Free Consultation
  • Identification Number
  • Warranty Program
  • Shop confidently
  • Free Cleaning
Warranty Program

We take immeasurable pride in the quality and
precision of our jewelry:our free limited lifetime
warranty covers any necessry repairs or replacements.

Identification Number

A certification number is laser-
inscribed on the ring to ensure
authenticity and ownership.

Shop confidently

If you are not fully satisfied within 30
day, may exchange your registered item
at the original purchase location for
another ring of equal or higher value.
Service valid for one year from
purchase date.

Free Consultation

Get to know your ring before you buy it,
by shopping with one of our experienced,
family-owned and operated retail partners.

Free Cleaning

Don’t forget to have your jewelry
inspected every six months. We’re
proud to offer FREE jewelry cleaning
and inspection for any piece of jewelry.

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